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How to Start Affiliate Marketing from Scratch

Never has there been an easy way to make passive income than affiliate marketing. Although it sounds like a piece of cake, the steps you should take are, well … not passive.

However, with determination and a burning desire to see this work, you are bound for obnoxious profits down the line. Before we look at the nitty-gritty of affiliate marketing, let us highlight what it is all about. Ready? Let’s go!

Affiliate Marketing

What is Affiliate Marketing?

Simply put, it is a strategy whereby an individual(s) partner with a business to make a commission by referring visitors to the business’s site. Ideally, a blogger can place a link within a blog post that will direct the visitors to the aforementioned business’s site.

So, what does it take to get started?

6 Crucial Steps to Start your Affiliate Marketing Business

  1.    Choose an industry and niche down

Well, before you even think about building your site, think about the niche you will focus on. Obviously, if you have no clue what your site will target, it will be a daunting task to build one. If you already have one in mind, you are set to go.

Nonetheless, if you have no clue, here are some crucial questions you can ask yourself.

  •    What am I passionate about?

It is easier to build your site around things that intrigue you. For example, if you are passionate about artificial intelligence, your niche should fall under that topic.

  • Is there money in the niche?

While passion can be a driving force, sometimes profitability outshines it. Choose a niche that will give you value for your money.

  • Is there interest in the niche?

Ideally, your niche might draw significant interest from your audience, but are they willing to pay for the products or services? Convert the visitors into customers by arousing their interest for the products.

  • Any affiliate programs available?

This is the most essential question because, without an affiliate program, there will be no sales. So, choose a niche with a program.

  1.    Choose the right affiliate network

Once you settle for a specific niche, say AI, it is time to choose a convenient program. You must be the perfect match for the merchant who will reap from your promotional efforts, otherwise, it won’t work.

There are numerous affiliate programs available some tied to top-notch companies such as Amazon and Apple. One of the most popular and legitimate networks is ClickBank. It primarily deals with digital products.

Before choosing an affiliate program, you need to ask yourself the following questions:

  • Who else is using the program network?

You need to settle for a network that other merchants are using. Why? Because you can seamlessly gauge your likelihood of progress and success.

  • How much commission will you make?

Sign up for programs that are profitable with high returns. For example, you can sign up with ClickBank. Here, you can enjoy a 50%-60% commission.

  1.    Select the right affiliate products

You’ve chosen a suitable network, now it’s time to choose the right product in your niche. Ideally, your niche ought to have numerous products which you can choose from. As a starter, limit yourself to two or three products. This also builds on your credibility and trust among your audience.

Leverage on marketing metrics. This will give you a glimpse of which products are generating profits and which ones are not. To this end, promote those that are profitable and shun the rest.

  1.    Build your website

Finally, with a niche, right affiliate network, and the most appropriate product, it is time to build a website. Thankfully, some of the networks you sign into have tools that facilitate fast website creation. Usually, you will use pre-existing templates.

However, if you feel you need to build one from scratch, here are some simple steps you should take. They include:

  • Buy a domain

This is the address of your site. In most cases, your intended name might be already live, so it is prudent for you to have several names to choose from. You can buy a domain from GoDaddy, Bluehost and the like.

  •    Host your site

Simply put, hosting is buying a space on the internet. Currently, hosting a website is cheap. As such, your primary goal is to search for a reputable and reliable provider.

After hosting, install a content management system (CMS) such as WordPress and then install a theme that reflects your business. Finally, create stellar content.

  1.    Create engaging content

Content is king. Whatever you choose to publish let it be relevant, factual and engaging. You need to produce high-quality and unique content in a bid to build authority around the niche. So, how can you come up with content?

  •    Tutorials

If the products are new to the market, you can show your audience how to use them through video tutorials and maybe “how to” articles

  •    Product reviews

An affiliate site can be used to write reviews of different products. In fact, if done well, it can generate traffic to your merchant site.

  •    Evergreen content

This is ideal if you seek to publish content that is timeless – always relevant. To achieve this, you need to carry out in-depth and extensive keyword research. Relevant keywords form the bulk of a success evergreen content site.

  1.    Utilize social media marketing

Facebook, Instagram, Twitter, Pinterest, and YouTube are the most relevant social media marketing platforms you can use. Furthermore, most support video marketing, which is proving to be a trendsetter in digital marketing.

Currently, using Facebook Live is one of the most effective ways to take your brand out there. Fortunately, you don’t have to rely on normal traffic generation tactics. You can use the paid advertising on social media option. You will be in a position to target a specific audience and drive traffic to your site.

Over to you

There you have it folks, simple steps to start affiliate marketing. While making your first commission can be overwhelming, following the above tips to the letter can make the process simple. So, make sure you:

  1.    Choose an industry and niche down
  2.    Choose the right affiliate network
  3.    Select the right affiliate products
  4.    Build your website
  5.    Create stellar content
  6.    Utilize social media marketing

You can always employ other tips out there. Happy affiliate marketing!

About the author

Andy Stewart

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